🌐 Enabling Market Transformation Across Borders

We are a cross-border business development partner focused on Korea and the U.S.

We support global companies entering Korea and Korean companies expanding into the U.S. by providing end-to-end services—from strategy and localization to partner outreach and sales execution.

🧭 What we do

1. Due Diligence, Outreach & Engagement

• Study the client’s business, products, and services
• Define target industries, customers, and use cases
• Share market research and competitor insights
• Support go-to-market strategy with local guidance
• Provide localization support for business and services

2. Business Development & Sales

• Serve as a local Korea & U.S. business representative
• Execute business development and sales operations
• Search and validate partners, customers, and investors
• Connect with local networks (e.g. chambers, associations)
• Open new verticals and client segments
• Manage CRM pipelines, sales processes, and client relationships

3. Market Entry (Optional)

• Legal support (entity registration, tax, labor law, IP)
• Access to government resources and incentive programs
• Provide office space and HR infrastructure

💡 Focus Areas

• By Industry
• AI Business Platforms / Applications
• Robotics / Data Intelligence / Edge Computing
• By Role
• Fractional CXO Services (CBDO / CRO/CMO)
• Global Accelerating / Search Fund / Venture Studio
• Business Model Innovation: “Decoupling” Strategy

🔗 WarmConnect: Our Next Step

We are currently building WarmConnect, a platform for warm, trusted introductions between vendors and enterprise decision-makers.

It enables companies to connect with key stakeholders through verified advisor relationships—unlocking real business opportunities with trust at the core.

🛠 Our MVP is under development. Stay tuned for the launch.

👤 Founder

For more about my background, network, and past projects:

👉 LinkedIn Profile

📩 Contact Us : ys.lee@hndassociates.com